A key part of operating a successful rental business is to understand your demographic. This means analyzing the competition, collecting feedback, and making ongoing improvements. Maybe your rental unit isn’t doing so well or a multi-family home is leaking money, every business will run into problems. The million-dollar question is… why? To answer this question, […]
landlord tips
How To Tailor Marketing Strategies For Vacancies At Your Unique Property
This article was published in Forbes on 2/29/2024 Marketing hinges on specificity. If all products and services could be marketed the same way, that would defeat the purpose, wouldn’t it? You wouldn’t try to sell a vintage Chevy Blazer by showing a trailer for it in movie theaters across America, just like you wouldn’t advertise […]
Tips for Writing an Effective Warning Letter to a Tenant
If your tenant is guilty of lease violations or involved in other activities that are prohibited in your rental property, you will need to write him an effective warning letter. Unfortunately, not every landlord or even property manager know how to write an effective warning letter to a tenant. An effective warning letter is a […]
Three Ways Property Managers Can Help Owners Relax—And How To Find The Right One
This article was published in Forbes on Dec. 28th, 2023 In the thirty years I’ve spent in this industry, I’ve used many words to describe the work of property management—including some that aren’t fit to print here—but never have I called it “relaxing.” And property management is my specialty! It’s the air I breathe. So […]